Far too many businesses – across all industries – are STILL focused on product and pricing alone when it comes to winning new customers and retaining old ones.
But in today’s fast-paced on-demand environment, the numbers paint a clear picture. In fact, just a one second delay can lead to more than a 15% drop in customer satisfaction and nearly 65% of customers expect interaction-based, individual, tailored engagements from knowledgable associates.
All of this boils down to an invaluable concept: Intelligent Lead Distribution.
In this blog post, we’ll take a look at what this is, why it’s so important, and how it can increase your close ratio and ROI.
Your salespeople can only be as successful as the selling tools you’re using allow them to be. Especially in the wake of COVID-19, sales professionals are having to totally shift from a pre-pandemic way of doing business to one that takes place in an entirely different landscape.
Yes, the problems that your product or service solves for the customer are still important. And sure, a good salesperson that can intelligently speak to those features and benefits is still a plus. But more and more, it seems to matter less what you’re selling and more how you’re selling.
If you aren’t attempting to reach customers how they want (or need) to be reached, you won’t reach them at all.
To make sure you’re doing all you can to stop missing out on lost opportunities, click here to register for our IntelliLead webinar– a chance to ensure that your company and sales team has the tools it needs to transform its bottom line.