The lead process is a lot more than a leap from Point A to Point B. It’s a collaboration between marketing and sales, and a deep dive into exactly what kinds of leads you are looking to convert on consistently. The most simplified way to begin looking at the typical lead generation...
Dental insurance – something that should be looked at as a necessity, not a luxury – can pay for itself many times over when you take advantage of your policy and maximize preventative care, regular cleanings, and more. But just like health insurance, it’s a complicated...
Questions from ICHRA Webinar (10/05/2022) Answers provided by Tom Crennen of ICHRA Systems Q: How is ICHRA the same as small business group insurance and how is it different? A: ICHRA’s are a true group health insurance plan from groups of one to any size. They are different in many...
Kiplinger’s T. Eric Reich recently published an article on how health insurance is generally seen as a huge hurdle for retirees. Reich proposes that finding affordable coverage could be simpler than you might think. While there are of course lots of reasons that people might not...
Crashes, increased costs, holes in your security, regulatory risks… the list goes on. Outdated technology is problematic in a sense that goes beyond the annoyance of the ever-present spinning rainbow ball. When occasional frustration turns into a functional problem, that’s when you...
For more than a decade, we’ve been dealing with the intricacies of the Affordable Care Act (ACA, more commonly known as Obamacare. There are good elements of the act, bad elements of the act, and a thousand different ways to look at the problem that is health care coverage and its...
Michael Jackowski, Forbes Council Member, recently published an article detailing how personalized digital experiences were becoming the norm in terms of what consumers expect from mobile and web interactions with the insurance market. You can read the full thing here, but we thought...
And how will it affect you? An individual health coverage reimbursement agreement (ICHRA), an arrangement made possible by Trump administration regulations, gives employers of any size the opportunity to reimburse any premiums their employees might be paying for individually-purchased...
Far too many businesses – across all industries – are STILL focused on product and pricing alone when it comes to winning new customers and retaining old ones. But in today’s fast-paced on-demand environment, the numbers paint a clear picture. In fact, just a one second...
It is no secret that technology has revolutionized the way that companies handle data, communicate with their consumers, and are ultimately perceived. To say it is the force behind modern business is not hyperbolic. For these reasons, a certain level of connectivity is vital for a...
We get it. Research is the last thing you want to spend your time doing. And, far too often, user experience is the last box to check on your company’s “to-do” list. In theory, it should be at the top, but hey, things happen. Your plate gets full, you lose track of time, and it becomes...
Staying healthy is important, there’s no doubt about it. But health insurance protects you from risks not only related to your personal health, but your financial security as well. Nobody plans to get sick, but everybody does at some point. Health insurance acts as a safety net,...